Let’s ME-AT the alternative
Around the world, demand for safe and healthy foods is increasing. Expectations are that the global population will grow to 9.8 billion people by 2050. In a global marketplace and on a planet that is under pressure from the overuse of resources, we at Vion believe in a world where people enjoy safe and healthy food from sustainable sources. Our start-up ME-AT is a food designer that focuses on the development of high-quality vegan alternatives.
In Leeuwarden, the Netherlands, the former beef production location has been specially redeveloped to house production of the vegan products of ME-AT. The site can be scaled up to add more production lines, freezing facilities and a larger storage capacity.
Product development, marketing and sales are taken care of from the locations at Boxtel and Groenlo. In total, approximately 20 employees work for ME-AT. The vegan products are available in supermarkets in the Netherlands and Germany from the start of 2020.